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Nyack Hospital Director Named One Of Nation's 'Top Hospital Marketers'

Lauren Malone has been named one of the top hospital marketers in the country for her work at Nyack Hospital.
Lauren Malone has been named one of the top hospital marketers in the country for her work at Nyack Hospital. Photo Credit: Contributed

SUFFERN, N.Y. -- Lauren Malone, director of public relations and marketing at Nyack Hospital, has been named among the 'Top Hospital Marketers of the Year' for 2017 by DTC Perspectives, a leading healthcare marketing publisher.

“This well-deserved honor is a reflection of Lauren’s incredible passion and creativity," said Mark Geller, president and CEO of Nyack Hospital. "We could not be more proud of her.”

The Top Hospital Marketers of the Year Awards recognize extraordinary hospital marketers who drive innovation, lead great creative and work toward better branding for their hospital, health system or facility. Honorees were judged based on industry reputation, accomplishments, innovation and notoriety among their peers, partners and media.

“This is a well-deserved honor and recognition of an extraordinary partner and colleague," said Melissa Lipovsky, vice president and creative director of The Byne Group, the agency of record for Nyack Hospital. "It’s been a true pleasure collaborating with Lauren over the years and creating award-winning campaigns that continue to elevate the Nyack Hospital brand.”

This annual list is unveiled by DTC Perspectives, the leading conference, training and publishing company for the consumer marketing of hospitals, pharmaceuticals and healthcare products. The 2017 class will be honored this June at an induction ceremony at the 2017 Hospital Marketing National Conference in Atlanta.

“We’re proud to honor the accomplishments and creativity of each Top Marketer,” said Bob Ehrlich, CEO of DTC Perspectives. “These individuals drive the industry forward, providing consumers with vital information on hospital services.”

For a full list of this year’s winners, click here.

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